Patrick Rychner is a Melbourne based Swiss Photographer and Creative Director whose photo practice explores a wide variety of photography genres, spanning from fine arts, street, documentary, and editorial photography. For Patrick, photography is a continuous journey of discovery and exploration, and also a way to unravel social and environmental issues and thus engaging the viewer and effecting change. Patrick’s background and ability to see beyond the lens is born out of his 35 years of experience in the arts and design industry, working for many years as Creative Director in national advertising agencies across Australia and Switzerland.
Series
photoSCHWEIZ 2023
10 images
'Endangered Species' Immersive light projection photography As a society, we’ve got lots of problems. One of them, is the extinction of animals. Endangered species is a light projection photography project to create awareness of the over 16,000 endangered species as of 2022. At the core of the idea is that if you want to protect any species, you must emphasise and understand what it is like to be that animal. The light projection photography allows actors to 'slip into the skin' of an animal and encourages them to look at the world from the animal’s point of view, and try to understand their plights, needs and future outlooks and thus effect action. The creative use of light projection creates a unique aesthetic with a single front on light source, coupled with just one additional high-light to emphasise the talent's emotional connection with the respective animal. This body of work was also exhibited in 2022 at a group exhibition at the Wolfhound Gallery in Melbourne, and at the CCP Summer Salon, Centre for Contemporary Photography, Melbourne, Australia.
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